EP
Episode is a brand identity and brand experience design for a shared residential platform. The design is user-centered rather than supplier-centered, and it gives priority to communication with residents. The square in the Episode logo stands for a space that holds diverse stories. Logos, colors, typefaces and key visuals are applied across online and offline touchpoints, including resident cards and room numbers. The system is flexible rather than fixed, so each resident can complete the design with a personal story.
EP Brand eXperience Design by Plus X was highlighted as an exceptional example of communication design by the A' Design Award. EP Brand eXperience Design won the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2021. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design prize that recognizes superior design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
