Creativity Days

Karen Cuthbert

Corporate Identity

Thursday, 19 September 2024

Wolffstrunk

Graphic reduction and precision characterize the visual identity of the brand Wolffstrunk. The graphically reduced ﬁgure of the wolf functions as a basis for the visual appearance and as a new design mark within the corporate design system. Added to the ﬁgure of the wolf is the stylized shape of a drop. The reduced design mark follows the trend towards a simpliﬁed use of forms. The corporate design includes the design and concept of a composite mark, business documents, bottle labels, posters, postcards and a brand book as well as a short website animation.

COdesign

Dynamic Identity

Wednesday, 18 September 2024

COseries

This series of self-expression was born not just to highlight the dynamism of COdesign’s identity but to also portray the team’s philosophy, beliefs, creativity and expertise. With a cohesive blend of design and psychology, the series communicates and reflects causes and movements, raises awareness and eyebrows, highlights noteworthy events and achievements, and celebrates people and culture through meaningful visual stories that are not only aesthetically pleasing, but are also enlightening and thought-provoking. Each piece has been meticulously conceptualized and executed for maximum impact.

Tanya Dunaeva

Sustainable Fashion Design

Tuesday, 17 September 2024

Fabric

Fabric / FAB is an Exhibition of Sustainable Fashion. The main task in developing the exhibition identity was to create a typographic style. The accidental font used in the design Concept reflects one of the central messages of the exhibition – a call to reduce consumption in the fashion sector, a call for reasonable consumption. Graphically, the solution is based on a cross-type of a pair of fonts-strictly grotesque and openwork accidental font, resembling the folds of fabric.

PBB Creative

Corporate Identity

Monday, 16 September 2024

FHG Brand

FH group is the world's third largest all-base solid-state electrochromic glass manufacturer. This work presents a new corporate identity using a combination of layered glass that come together to form FH. The transparency, shapes and layers of glass pieces that create the three dimensional logo reflect their products’ properties and functionality and depicts the vision to generate new technology and brings new products to life. The colors were carefully chosen to present the company’s vision and culture: green as the key corporate color, blue for their advanced technology and for the passion.

SHAN MAI FOOD

Brand Identity

Sunday, 15 September 2024

Underforest: Select

The project, in hand with the government, built the leading brand of "Underforest: Select" for the under-forest economy. Through image integration and packaging specification, designers reduce material costs without compromising quality, strengthen the brand identity and raise the values for their products. The branding colors are forest-green and matte gold. Forest-green portrays the abundant natural resources in the woods, and the matte gold represents the economic potential of the under-forest economy.

Hsiao-Wen Hu

Campaign Poster

Saturday, 14 September 2024

Action Means Everything

This campaign proposal advocates the importance of actions over empty promises, aims to make people notice the changes and empowerment brought by active participation. It is a self-initiated project that serves as the designer's personal reminder of the importance of taking action, as well as a response to the social movement at the time.

Creativity Days

Wolffstrunk

COseries

Fabric

FHG Brand

Underforest: Select

Action Means Everything

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Wolffstrunk

COseries

Fabric

FHG Brand

Underforest: Select

Action Means Everything

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER