Creativity Days

Creative Tonic

Industry Awareness

Sunday, 2 June 2024

Ryft

The Ryft brand and visual language is conceptual interpretation of how the company’s cutting-edge big data processing solutions allow businesses to harness actionable intelligence from complex data. In an industry defined by bright colors and slick iconography, the brand’s striking black and white photo-realistic style and bold tone reflect the innovation behind their technology and position the brand as the gateway to new levels of processing performance. The centerpiece of the RYFT brand, the horse image captures attention and creates a lasting impression in any medium.

E-graphics communications

Brochure

Saturday, 1 June 2024

Nissan Fuga

The brochure is elaborate and has a quality feeling, intended to remind customers of the excellent technology embedded in the product. It aims to trigger emotional responses from those who see the brochure by appealing to a sense of quiet passion, as well. New perspectives of hybrid technology from the Nissan and Infinity brands are depicted in the brochure.

E-graphics communications

Calendar

Friday, 31 May 2024

Nissan Calendar 2015

“Balloon artworks” are handmade and inspired by vehicles used for each month. This collaboration between Daisy Balloon (balloon artists team) and Nissan brought an unique and new visual expression of Nissan products. The main challenge was how to combine the robustness and hard edges of a Nissan car to the flexible and smooth appearance of hundreds of balloons of different colours. The final effect is an intriguing imagery with the vehicles’ characteristics being matched by balloon artworks.

Derek Dubler

Book Jackets

Thursday, 30 May 2024

Distortion Series

This series of book jackets focuses on the concept of distortion. Through each cover, this notion is represented in a different manner which includes physical, extraterrestrial, and mental distortion. Each form of distortion was generated based on subjects and themes throughout the novels. One novel is about a massive earthquake that cripples the land, another focuses entirely on the science of black holes, and finally the last showcases the destructive characteristics of amnesia. For each book, a prop was constructed and photographed, to give the illusion of depth on the front covers.

Ben Grib

Travel Poster series

Wednesday, 29 May 2024

Geometric Landmarks

This projects celebrates some of London and the world’s most icon buildings by reconstructing them using basic geometric shapes. Each building lends itself to a flow of triangles, squares and circles. Ben tries to imaging the building beyond its grey appearance and try to highlight each carefully planned aspect. The shapes and colour inject new life into familiar shapes and make you see them in a new light. The project is inspired by numerous African tribal patterns as well as the building's faceted features.

Nikolay Ivanov

Illustration

Tuesday, 28 May 2024

Citroen in lines

This is a personal, non-commercial work, that aims to reveal the history of Citroen cars brand in a new and positive way. The design style is using only simple strokes to reveal the full forms and beauty of the cars, and not using any solid colors. The idea behind this design is to recreate Citroen cars history in an interesting and engaging way, so that not only a brand enthusiast would enjoy spending time browsing it. There are 70 different models covered in this project.