Creativity Days

Creativity Days

Creativity Days featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Nova Pilot

Nova Pilot HMI revolutionizes vehicle interaction, blending aesthetic allure with functional sophistication in steering wheel and dashboard displays. Launched in Milan, Italy, the project combines intuitive controls with personalized settings, emphasizing safety and user experience. Through advanced technology and creative design, it enhances the driving experience with a unique identity, offering quick access to essential features and ambient visuals for an enjoyable journey. A testament to innovative automotive design.

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Arts Fund

This project is a visual system for the Communication University of Zhejiang for the China Arts Foundation's Character Design Talent Training Programme, combining CUZ with the traditional motifs of Chinese opera and combining Chinese elements with Latin letters to express the cultural exchange between East and West. The overall visual framework is built around a Swiss internationalist style, which is broken up by CUZ, making the design both functional and post-modern in its visual form.

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Cosmos Datong

The design team combed through the historical lineage of the ancient city of Datong, and through four sets of thematic illustrations showed the historical features of the city in different periods, which were eventually applied to the product packaging design and derivative materials. The combination of local folk style illustrations and oriental aesthetics of new Chinese style, blended with the traditional color palette of Shanxi shadow art, creates a strong impression of Datong.

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Printmaking Tibet

The work is a set of illustrations depicting Tibetan culture, using computer painting and printmaking to express the creativity of excellent national culture and create the beautiful, remote and pious characteristics of Tibet. The combination of traditional culture and modern art aesthetics gives spiritual connotation to the pilgrimage road of Tibet in a new era, aiming to further promote and develop the colorful national culture through design. The contents of the work include: Potala Palace, yak, nine-colored bird, blue lotus, etc.

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Remaking Art

The Brand logo combines R and A into a symmetrical design, echoing a reflection in water and embodying the brand's transformation theme. Its interwoven lines reinforce the mirroring effect and are central to the visual, symbolizing integration. The VI system employed uses lines to shape its image across printed materials, products, and spaces, aiming to convey the values of cultural rejuvenation and artistic reimagination. This visual strategy reflects the brand's dedication to both heritage and innovation, with each design element representing a continual renewal in line.

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Trip of Tea

The two illustrations combine the two routes of tea transportation in China's history, namely the "Tea Road of Ten Thousand Miles" and the "Maritime Silk Road", using horses as envoys and running through the route of the Ten Thousand Li Tea Road. Every time they arrive in a city, local characteristics are integrated, and the image of horses is also different, mainly reflected in the form of horses and the patterns on their saddles. The pattern on the saddle will change according to the urban characteristics of the destination city.

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