Creativity Days

Creativity Days

Creativity Days featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Chris Cran, Book & Cover Design

It was essential that the design of this catalogue be sympathetic to the work of this contemporary artist. The halftone dot was chosen as an approach for the cover as this technique has been one constant in the artist’s multifaceted career. The yellow color sleeve was incorporated as a way to reference the many layers in this artist’s practice, and the use of one of the Chorus faces on the cover was a humorous nod to the visitor experience. A spot-UV varnish was used on the cover to give the image a three-dimensional quality similar to his works.

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Coincidence

'Coincidence Supermarket' is turning the virtual world of online dating into the reality in order to affect real life interpersonal alienation, leading to people achieving face-to-face communication in their real lives. Coincidence Supermarket offers an interesting dating space where you can buy what you need, just like you can in a supermarket, and have the opportunity to make new friends if you are lucky.

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Stealer

The concept behind the STEALER brand naming is visualized in the pattern and font used in the brand logo and typography, with segments of the alphabet letters cropped away. For the main and sub-colors of the brand, grey, the original color of metals, and blue have been chosen respectively. Through applying the two colors and other graphic elements onto the products, packaging, shop interior and more, Stealer seeks to establish brand identity in a consistent manner.

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Cakes

We created the logo combining first letters of the brand name. In this logo characters C and F make a form of a layer cake. Furthermore, arrangement of the sign and the brand name in three lines also symbolize cakes topping. This idea was implemented into the package design. Olive pit pattern is covered with transparent lacquer to give the surface finish. The logotype is pressed with golden foil.

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N&E Audio

During the process of re-design N&E logo, N, E represents the name of founders Nelson and Edison. So, she integrated the characters of N, E and sound waveform to create a new logo. Handcrafted HiFi is a unique and professional services provider in Hong Kong. She expected to present a High-end professional brand and create a highly relevant to the industry. She hopes that people can understand what the logo meant when they look at it. Cloris said that the challenge of creating the logo is how to make it easier to recognize the characters of N and E without using too sophisticated graphics.

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B-U

B-U is an awareness campaign composed by logo, posters, mail-outs, banner, and website. Created by Yu Feng, the concept is to encourage people to follow their own style by empowering individualities. The project utilizes a system based on remixing and collaging pieces together, referencing what is unique about each one of us. For example on the B-U logo the U will change randomly between 5 different 'U'. On the booklet, the design lets people create their own version of the U by flipping pages, etc. Yu approaches a modern design which unites to one concept - Your Personality, Your Style.

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