Creativity Days

Creativity Days featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Brand Identity

Explore 90 award-winning designs tagged Brand Identity on Creativity Days.

Roofarm Rebranding Brand Identity

Roofarm Rebranding

This project is a rebranding initiative accompanying Roofarm's business expansion. The company has grown from urban rooftop agriculture and is now expanding into large scale rural farming alongside its urban operations. At this stage, the corporate vision was redefined as Reinventing Agriculture to Sustain the World's Food Supply. This vision was translated into a circuit inspired identity that expresses agriculture as infrastructure. The identity features two interconnected forms that symbolize the relationship between urban and rural systems.

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Prepd Brand Identity

Prepd

Prepd is an innovative food delivery platform that transforms digital influencer recipes into professionally prepared meals. Its identity centers on a bold, modern aesthetic designed to disrupt the food tech space. Featuring a clever logotype with a negative space frying pan and a high contrast Green and Lime palette, the brand celebrates the link between creators and consumers. Through expressive, human-first photography and clean geometry, Prepd turns the act of scrolling into a tangible, high quality dining experience.

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Adagio Brand Identity

Adagio

Adagio is a luxury bean to bar chocolate brand identity built around sustainable cultivation and ingredient origin. Hand drawn botanical illustrations and numeric timelines show how cacao, mint, and citrus develop over time, turning the visual system into a guide to farming practices and seasonal cycles. Gold foil details and refined typography convey craftsmanship and quality, while the modular three box format creates a coherent identity that connects flavor, brand experience, and the land behind each harvest.

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Zuojiang Huashan Day Brand Identity

Zuojiang Huashan Day

Zuojiang Huashan Day is a brand identity created for a cultural event that presents Huashan rock art, a World Heritage site in Guangxi, China. The identity combines motifs from the 2000 year old carvings with contemporary graphic design. Frog-shaped figures and bronze drum patterns form a coherent visual system, and the pinyin for Huashan is styled to recall cliff carving textures. Printed items include posters, paper bags, business cards, a rock art directory and silicone wristbands. The aim is to make the heritage site legible to a global audience.

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Xuannao Master Cha Brand Identity

Xuannao Master Cha

Xuannao Master Cha is a brand identity created for a Chinese sparkling tea brand. The logo shows a panda practicing Chinese Qi Gong beneath the character for Qi, written in bright orange calligraphy. The panda figure, named Da Qi Xia, has a dignified expression and suggests heroism and a lively spirit. These qualities are linked to the bubbles in the tea. The calligraphy and the panda root the brand in Eastern culture and make the drink familiar to local consumers. The logo has no fixed size, so its poses and scale can be adapted to each application.

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Remaking Art Brand Identity

Remaking Art

Remaking Art is a brand identity created for a culture communication company. The logo joins the initial letters R and A into a symmetrical mark, connected by lines that suggest a reflection in water. A horizontal line recalls a scale and is kept from the earlier logo to express fairness and integrity. The visual system uses lines to divide printed materials, packaging and interior displays, so the same look is held across different sizes and materials. The design conveys symmetry, integration and renewal.

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Taishun City Brand Identity

Taishun City

Taishun City is a brand identity designed for a city. The logo is built from lines that form the city name, creating a modern and minimal mark. The white space inside the logo is treated as an open area where different urban visual symbols can be shown. The mark can be adapted through changes in line and shape, so recognition remains strong across many applications. Vector formats allow the logo to be scaled to any size, from business cards to outdoor advertising. Printed brand materials use recyclable and biodegradable stock.

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Math Alive Brand Identity

Math Alive

Dynamic graphic motifs enrich the learning effect of math in the blended learning environment. Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become whiz kids in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics. The challenge was to balance the fun and engaging setting for the target audience with professionalism as an educational technology brand.

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Haiyan Smart Home Competition Brand Identity

Haiyan Smart Home Competition

Haiyan Smart Home Competition is a brand identity created for a cultural and creative design event held in Haiyan County. The main visual uses a rotating and twisted three-dimensional house form. The shifting shape expresses change and reconstruction in home life brought by smart technology. Technology-inspired colours support the theme. The graphics are built as vector artwork, so they remain clear at any size and twist in different directions across media. Applications include space installations, posters, brooches and cups.

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Borna Sazegan Brand Identity

Borna Sazegan

Borna Sazegan is a brand identity created for a company that builds large structures. The identity is based on lines, inspired by the intersecting lines of metal structures used in construction. These lines form animal figures in which details of a building structure can be seen. Each animal carries a meaning: the rhinoceros stands for power and endurance, the horse for speed, the deer for beauty, and the lion leads the group. Warm and cool colors in the palette convey power together with calm. The illustrations can be used as details or in complete form.

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Powerbuilding Brand Identity

Powerbuilding

PowerBuilding is a fitness project from New York that combines science and training. The visual system is built on graphic elements: circles represent nutrition, zigzags symbolize health, and straight lines stand for strength. The design merges two typefaces: a technological monospaced font and a bold grotesque, representing power. The color palette is based on a red to blue gradient, helping the brand stand out from common solutions in the U.S. fitness industry. The result is a cohesive visual identity, scalable across digital and print media.

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Designers Brasileiros Brand Identity

Designers Brasileiros

The brand of the website Designers Brasileiros consists of a panel in the shape of the letter D composed by geometric pieces that fit together and represent the design specialties. These pieces are shapes extracted from the Brazilian flag and also form the letter B and a toucan. The toucan was defined by the fact that it is one of the largest seed dispersers of Brazilian fauna and one of those responsible for the formation of tropical forests. Thus, for the brand, the dispersion of seeds by the toucan conceptually symbolizes the dissemination of knowledge that is the purpose of the website.

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